- Client: RCA Records
- Project: "Super Love" Lyric Video
- Our Role: concept, creative and art direction, live action, design, editorial
RCA Records / Tinashe "Superlove"
Tinashe’s “Super Love” project came through RCA Records, a Sony Music Entertainment label, following the rapid success of our Phantogram lyric video work. Tinashe is an up-and-coming R&B pop artist, whose collaborated with the likes of Ryan Hemsworth, Chris Brown, Juicy J, and Young Thug.
We built upon the song’s undeniable sass, and brought the lyrics to life through sexy kaleidoscopic patterns and punchy pastels. Since its posting on Vevo less than two months ago, we’ve accumulated an exciting, half a million views. The lyric video is an original Studio6 ground-up production effort, from conception to final execution.